Toluwalope Oladunjoye on LinkedIn: #linkedin #linkedincreators #brand #copywriter | 15 comments (2024)

I recently came across a post by Real Desmond, and it felt like she was speaking directly to my soul. She shared the profound importance of positioning ourselves effectively in the online realm, and it was a wake-up call.Truth be told, I used to think consistency was the key, and while that's true, there's so much more to it. It's not just about showing up regularly; it's about consistently delivering valuable content that defines who you are and what your brand represents.When people hear your name, what's the first thing that comes to mind? That's the power of positioning.So, let's shift our focus from just posting to purposeful positioning. Metrics? Don't sweat it. Keep working on your brand, and the right audience will follow.I hope this message resonates with someone out there. I certainly felt it in my core.For deeper insights, you can check out the post by Real Desmond. She shared a lot of wise words on why getting your positioning right matters. You wouldn't want to leave people with the wrong impression about you, would you?Remember, it's not just about posting; it's about strategically positioning yourself in the digital landscape🤗.I am Chinwendu Theodora Emechete a digital marketer and a content writer, my major goal is to help as many businesses reach and engage their target audience in the digital landscape. Seems like something you are interested in? Feel free to send me a direct message😊.Till next time, Love, Dora❤.#PersonalBrand #PositioningMatters#linkedingrowth

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I don't know who needs to hear this but don't think you can post once and have delivered your message 🙅When you've got a service to promote or a topic you're passionate about, one post just won't cut it. Even once a month won't do the trick 👎 Remember, not everyone sees all of your posts! 👀 Even if you've crafted the perfect content, only a fraction of your audience may catch it the first time around. 🤳 Social media is a fast-paced world, and people might easily miss your message amongst all the digital noise.The answer? 📢 Repetition. Repetition = maximum reach!Post multiple times so your audience really hears you! 🤩 The more they see it, the more likely it will resonate and stick in their minds 🎯 Keep talking and posting about it until you sound like a broken record, and then post about it again (for good luck, yeah)!Ever wondered why big brands run ads repeatedly? 🤔 It's because repetition helps build brand awareness and keeps their products and services fresh in consumers' minds. The same goes for you and your business. It's all about being memorable! 💡 Think about it – we see so much content daily that it's easy to forget.So be memorable. You got this 💪Tap the heart if you needed this reminder!#smallbusinessperth #smallbusinessaus #perthcreative #businesschicks #perthmarketer #perthsocialmediamanager #socialmediastrategy

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Why do you need to ask your audience what they want to read?Because you don't know what you don't know. And if you and your content team aren't in the target audience, you don't know what's on their mind. It doesn't matter how smart you are. It doesn't matter how skilled you are at writing. It doesn't matter if you know what people in your group want to read. The only people who can tell you what interests, inspires, and engages them are people in your target audience. Imagine writing for a brand that serves high net-worth individuals. Chances are, no one on your content team is in the high net-worth group (no offense, but if they were, they probably wouldn't be working this job). They know how they view your services, but they view it through their perspective. That's not how your clients view it. And no amount of guessing, forecasting, or assuming is going to show you the things you don't know. Trust me, asking your audience will teach you a ton about how to engage them. It's worth the time and the effort. And you may even get a case study out if it. If you're wondering about engaging your clients or reaching out to your audience, let's talk. I love helping brands identify content strategies that engage their audience. #contentstrategy #financialcontent #luxurybrands

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Everyone and their grandma has told you that consistency is important, right?If I’m being honest, here’s how I see it…When you’re posting on socials, prioritising consistency can be a trap.Okay, okay. Stop booing me already.And put down your pitchfork while you’re at it.Consistency IS good. That is until you are 👇- Consistently boring- Consistently waffling- Consistently delivering 0 valuePeople place so much pressure on hitting a number that they forget to implement the steps that make posting actually worth it.Effective research. Developing your tone of voice. Measuring and analysing how the next post can be improved for your target audience.It’s like shooting an arrow every day but never checking if you actually hit the target 🤦♂️I’ve spoken with so many brands and people who claim that “socials don’t work” because they posted irrelevant walls of text every day for 2 years.Hitting post isn’t a magic button.But it is your opportunity to present your story, your way.Listen to your audience, learn, and implement.Then double down and consistently deliver.P.S. Did Anyone see where that arrow went?#ShotToTheHeart #AndYoureToBlame #SocialMediaManagement #PersonalBranding

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🎥 Embrace Authenticity: Elevate Your Presence with Short Videos 🚀In a sea of social media noise, short videos emerge as the beacon of authenticity. They offer a unique platform to showcase our true selves, bridging the gap between digital connections and genuine relationships.Unlike text-based posts, short videos allow us to convey our voices, gestures, and emotions directly, creating a more intimate connection with our audience. This authenticity not only draws people closer but also lays the foundation for deeper, more meaningful interactions.Through short videos, we have the opportunity to express ourselves more naturally, providing valuable insight into our personalities through our tone of voice, body language, smile, and surroundings.Let's seize the power of short videos to create engaging content and cultivate interactive, genuine relationships. Together, let's redefine the way we connect and engage on social media. Are you ready to make your mark? #Authenticity #ShortVideos #GenuineConnections #Success #Motivation #Persistence 🌟

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Your messaging matters a lotIt determines what kind of audience you’re attracting to your brandIt’s up-to you to attract High-value or Low-value audienceIf your content is not owning your messaging, your content will be all over the place.And your prospects will think that you don't know what you're doing.See, your messaging is what sets you apartIt makes you and your content uniqueIt's up-to you to make content with:- Your unique messagingOr make content that is:- Easily google-able100% up-to you__________Don't miss content like this ever again!Follow me, hit the 🔔 M AwaisYou'll get notified on my next post.

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🚀 5 things I learned on LinkedIn past 2 weeks. 🚀💥 Let's dive into 5 game-changing tips I noted to elevate your presence and amplify your reach on this dynamic platform. 🚀🔥Craft Captivating Headlines: 👀✍️The first impression counts. Compelling Visuals Are Key: 📸🎨 because seeing is believing.Tell Authentic Stories: 📖🤝 people respect and value your authentic storiesEngage, Engage, Engage: 💬👥 because human-to-human interaction is all that truly matters. Timing Matters: ⏰📆 experiment according to your audienceThe magic is around creating value and fostering meaningful connections. 🤝🌐 So, as you implement these tips, keep your focus on delivering content that informs, entertains, or inspires. Let's set our sights high and watch those engagement metrics skyrocket! 🚀✨P.S. Have your own viral tips to share? Drop them in the comments below and let's keep the conversation going! 👇🗨️#ContentMarketingMagic #LevelUpYourReach #papermonk

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Ready to turn heads and captivate your online tribe? Here’s the scoop on crafting a magnetic social media presence:1. Craft Compelling Content ThemesFrom #TrendyTuesday to #FlashbackFriday, explore diverse themes that keep your audience hooked. Freshness is the name of the game!2. Ignite Conversations, Not MonologuesSpark discussions! Use polls, Q&A sessions, and thought-provoking prompts to foster engagement. Dialogue fuels invaluable connections.3. Consistency is KingBe a reliable presence. Regular content sharing, active comment engagement, and a consistent posting schedule establish trustworthiness.4. Embrace Authentic InteractionsAuthenticity is your best ally. Share behind-the-scenes glimpses, respond genuinely, and showcase your human side. Genuine connections build lasting relationships.Mastering these tactics will propel your company's social media presence to new heights!#engagementstrategies #socialmediaexcellence #socialmediaengagement

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In a world flooded with content, it’s important to make sure your posts stand out from the crowd. To make sure your content serves a purpose and resonates authentically with your audience, be sure to pause and ask yourself these questions before you hit that “Post” button. Your audience will thank you ✨1️⃣ What is the purpose of this post?Every post should have a clear objective. Whether it’s to inform, entertain, inspire, or promote, knowing the purpose ensures your content is intentional and effective.2️⃣ Is this post relevant to my audience?Understand your audience’s interests, preferences, and pain points. Be sure to tailor your content to address their needs in order to spark genuine engagement and connection.3️⃣ Does this post encourage engagement?Engagement is the heartbeat of social media. Craft your content to invite comments, likes, shares, and clicks.4️⃣ Does this post align with my brand?Your brand is essential when it comes to your social media strategy. To build trust and loyalty with your audience, ensure each post reflects your brand’s values, voice, and personality.5️⃣ Is this post authentic?Authenticity helps you resonate deeply with your audience. Be true to yourself and your brand. Avoid the temptation to follow trends or mimic others in the hopes of gaining likes and follows.#ContentStrategy #Authenticity #EngagementGoals 🚀

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Consistency is the name of the game! 🎯 When it comes to showcasing your brand, regular posting is a powerful tool to keep your audience engaged and informed.Here's a strategy to consider:1️⃣ Daily Dose: Aim to post at least once a day. This keeps your profile active and your brand top of mind.2️⃣ Quality Over Quantity: Don't compromise quality for quantity. Ensure each post tells a story, reflects your brand values, or highlights the essence of your professional headshot and branding services.3️⃣ Content Calendar: Plan your posts ahead using a content calendar. This helps maintain a consistent posting schedule and ensures you cover a variety of relevant topics.4️⃣ Engagement Matters: It's not just about posting; it's about engaging with your audience. Respond to comments, interact with your followers' content, and build a community around your brand.5️⃣ Stories and Reels: Don't forget about Instagram Stories and Reels. These are excellent tools for sharing behind-the-scenes content, quick tips, and showcasing your expertise.Remember, there's no one-size-fits-all answer to the frequency of posting. It depends on your audience, content strategy, and resources. The key is to find a rhythm that works for you and resonates with your target clients.So, are you ready to take your professional branding game to the next level? Let's start a conversation! 📸✨ #InstagramStrategy #BrandingSuccess #ProfessionalBranding #SocialMediaStrategy